24 September 2018

Salice, the trailblazer!

SALICE, the leading furniture hardware manufacturer, is the force behind a lot of innovations that have influenced the market. We discover this multinational from Italy that aims to expand its presence in the French market.

 

SALICE has always thrived on innovation, on both the technical and quality fronts. As far as SALICE France sales manager Eric Tiberghien is concerned,

 

Most of the sector's big innovations come from SALICE, like the first concealed hinges, integrated damping hinges, door-lift systems. SALICE has always been a trailblazer, providing new, sometimes revolutionary solutions to industry and the fitting-out trade.

 

Like Velcro with fasteners, the association of the SALICE brand with hinges has almost made it a generic name.


Another peculiarity of SALICE resides in the total integration of its process at 3 production sites in Italy, near Como. From product development, conducted by a well-staffed R&D department, to design and construction of the machine that will make the product, everything is designed and done within the group.

 

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4 product families:

 

  • Concealed hinge systems

  • Drawer slides

  • Lifting and drop door systems

  • Sliding and retractable door systems


Deploying more resources on fitting out, with an extended range

With presence in the dual sectors of furniture and fitting out, the Group is in the midst of intense development. In France it feels it needs to strengthen its position in fitting out.

We are giving ourselves with the means to meet our objectives, with the deployment of a sales team, communication in the press, and a strong presence at trade shows like Eurobois,

states Tiberghien.

 

Today, our products are commercialized by distributors. Our attendance at Eurobois is therefore very important for us because it puts us in direct contact with fitters-out, allows us to show them our new features close up. They can try out our products, notably those like sliding systems, which occupy a lot of space.

 

Over the last few years, the Group has implemented a worldwide external growth strategy. SALICE these days is a Group boasting an extensive offering of highly competitive solutions in Europe as well as the USA, China, and Canada. A second issue is that of getting fitters-out in particular to update their knowledge of the SALICE brand through the promotion of hinge products as well as a lot of less familiar ones.

 

In-the-field assistance
 

Closeness to customers is another SALICE development lever. Their French subsidiary in Antibes fulfils the commercial, technical, and logistical expectations of customers through a large stock of products. The staff can provide technical support, solve specific furniture issues, give advice on products, drilling requirements, assistance with changes at production level, and more.
 

 

Key figures

 

  • 1626 Company founding
  • 1957 First concealed furniture hinge hits the market
  • 700+ patents filed by SALICE
  • 3000+ products
  • 100% Italian manufacture
  • 500+ employees worldwide

Photos credit: SALICE

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